Smart, Simple Design: Guide to Reducing Product Costs and Maximizing Customer Selection

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9780939246625: Smart, Simple Design: Guide to Reducing Product Costs and Maximizing Customer Selection

Explains how to provide custom products while minimizing the costs and organizational complexity associated with consumer-driven markets and product diversification. Presents an innovative approach, the Variety Effectiveness Process (VEP), which enables readers to find optimal levels of inventory and deal with the front-end interface between design and marketing. VEP simplifies the organization and its product offerings along with the infrastructure that supports them.

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Gwendolyn Galsworth
Published by Wight (Oliver) Publications Inc.,U.S. (1994)
ISBN 10: 0939246627 ISBN 13: 9780939246625
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Galsworth, Gwendolyn
Published by Wight (Oliver) Publications In (1994)
ISBN 10: 0939246627 ISBN 13: 9780939246625
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