Synopsis
In this Guide: * Understanding and accessing your customers * Understanding your competitors * Getting and keeping the right people * How to carry out easy financial checks * How to write the business plan and make it work
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About the Author
Brian Brown has held senior management positions in engineering, manufacturing and finance. He is a freelance consultant working with both large and small organisations from private to public sectors, improving business performance through strategic change and training. He is a business graduate, Chartered Secretary and a member of the Chartered Institute for Personnel and Development. He currently lives and works in South Africa.
Review
Does exactly what it says on the tin. Publishing News Clear, reader friendly and full of helpful hints. University of Southampton.
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