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Synopsis
Would you like to have access to the same legal expertise that the world's top brands use to make their products and services stand out from the competition? Well, now you can. This user-friendly guide gives an insight into all the legal aspects of branding, and provides an invaluable aid for any small or medium-sized business. Once you get to grips with the relevant issues, you'll know how best to position your business for long-term success. Even if you don't aspire to be a brand, you'll find this handbook indispensable in helping you sidestep all manner of common legal problems and pitfalls in business.
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- PublisherRethink Press Limited
- Publication date2012
- ISBN 10 0957174209
- ISBN 13 9780957174207
- BindingPaperback
- Number of pages294
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Legally Branded (Brand law - Logos, Trade Marks, Designs, Copyright & Intellectual Property, Internet Law & Social Media Marketing)
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Legally Branded by Smith, Shireen [Paperback ]
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Legally Branded
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Rethink Press, 2012
ISBN 10: 0957174209
ISBN 13: 9780957174207
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