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Synopsis
The New Farmers' Market, 2nd Edition is a must-have resource for growers interested in selling their farm or market garden products through farmers' markets, as well as for market managers and city planners in starting, managing, and promoting a market. The book is also invaluable for community activists in educating the public about local food and agriculture.
The New Farmers’ Market was first published in 2001, when there were 3,000 farmers’ markets in the U.S.; today, the number is 8,000 and growing. Farmers’ markets have become a major commercial avenue for farmers to make a living, and for communities to serve as a vital economic, social and cultural focal point.
The 2nd Edition, in addition to being extensively revised to keep up with the changes in farmers’ markets, includes new chapters on how farmers and farmers' markets are utilizing social media and internet marketing. Yet another new chapter highlights how farmers' markets have become the vanguard of the alternative food movement, and what farmers need to know about the issues involved.
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About the Author
Vance Corum, Vancouver, Washington, since 1979 has helped over 65 communities establish new markets. As a consultant in farmers' market development, research and management, he has visited markets in many parts of the world and developed publicity campaigns, tasting events, TV shows, magazine articles, seminars and more on every aspect of market development.
Review
· In addition to some of the industry leaders who contributed positive testimonials about the first edition of the book, including The Maine Organic Farmer & Gardener, Growing For Market newsletter, farmers' market managers, etc., we will also be seeking endorsements from some of the top farmers' market associations, such as Farmers Market Coalition, New York's Greenmarket, Farmers' Market Federation of New York, etc.
"About this title" may belong to another edition of this title.
- PublisherNew World Publishing
- Publication date2016
- ISBN 10 096328147X
- ISBN 13 9780963281470
- BindingPaperback
- Edition number2
- Number of pages320
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