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The Desktop Publisher's Idea Book, Second Edition - Softcover

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9780966958737: The Desktop Publisher's Idea Book, Second Edition

Synopsis

The Desktop Publisher's Idea Book: One-Of-A-Kind Projects, Expert Tips, and Hard-To-Find Sources 100 STEP-BY-STEP DESKTOP PUBLISHING AND WEB DESIGN RECIPES. The Desktop Publisher's Idea Book is about breaking new ground. Beyond the obvious newsletters, envelopes, and letterheads, there are a wealth of useful, eye-catching, and unusual projects perfectly suited to your computer and graphics or laser printer.

UNIQUE PROJECT IDEAS. The idea book features scores of projects you can easily recreate using any DTP or word processing software program. Whether you're a new computer user with no design experience, or an experienced pro, the idea book provides the design and production details that put the power of print to work for you.

COMPLETE DETAILED LAYOUTS. Each project includes one or more designs, page dimensions, typeface names and sizes, sources for clip art and photos, and the names of companies that can supply you with production help and special materials.

A DIFFERENT KIND OF BOOK. All of the idea book projects were created exclusively for you to integrate into your own work. You are free to recreate any element of a project—the design, the production techniques, the font choices, even the headline and text ideas.

EXPERT TIPS AND TECHNIQUES. Chuck shares the basics of project production and tips for working with illustrators, photographers, and commercial printers. He helps you rethink the design and function of everyday documents and explore ways to maximize their effectiveness.

TURN YOUR IDEAS INTO RESULTS. The idea book includes over 350 pages packed with hundreds of illustrations and scores of ideas to help you tap the creative power of your PC or Macintosh computer.

PROJECTS INCLUDE THE: Instant binder, Gift Folder, Catalog, Cookbook, Infobook, Brochure Book, Quick-Change Menu, Take-A-Test Brochure, Business Greeting Card, Pop-Up Card, Letter/Coupon Combo, Two-Way Message, Map Flyer, Play Sheet, Computer Files Record, Newsletters, Billboard Box, Poly Bag Pack, Great Quotes, Dry Erase Board, Coasters, Decals, 3-in-1 Labels, and many more.

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From the Inside Flap

sional designs -- create them yourself -- for print or for web

Using your own desk top publishing or word processing software and laser printer, you can easily create all 104 design projects inside The Desktop Publisher's Idea Book, 2nd Edition. The author shows you step-by-layout-step how to create professional, eye-catching designs that boldly and creatively state your message. This new edition is packed with simple, inexpensive, effective designs for brochures, business cards, catalogs, invitations, stationary, t-shirts and over 98 more!

Each project comes complete with page dimensions, typeface names and sizes and sources for clip art and photos. You'll find valuable information for working with illustrations, photographers and printers. There's also a resource list for locating supplies and special materials. No other DTP design book offers you as many project layouts. It's simply the very best book of its kind.

From the Back Cover

"An amazing variety of practical projects."
--Macworld

"A fountain of quick information."
--Main Selection, Graphic Artist's Book Club

"Chuck Green is the master!"
--Seth Godin, Co-Author, How to Get What You Deserve

"This book is a great idea generator."
Catherine Fishel, Editor, Dynamic Graphics Magazine

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  • PublisherLogic Arts Corporation
  • Publication date1997
  • ISBN 10 096695873X
  • ISBN 13 9780966958737
  • BindingPaperback
  • Edition number2
  • Number of pages362
  • Rating
    • 3.88 out of 5 stars
      8 ratings by Goodreads

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