This book will help any free agent, independent consultant, contractor, or freelancer, master many overlooked marketing techniques and increase profits. Even if you have a shoestring budget, this essential resource provides plenty of ideas for marketing your brand and getting your value proposition in front of your customers. The book includes over 180 resources and more than 100 profit-driving marketing ideas for the time-pressed and budget challenged. Celebrity blurbs include Jay Conrad Levinson (author of "Guerrilla Marketing" series of books), Dan Pink (author of "Free Agent Nation"), Seth Godin (author of "Purple Cow"), Alan Weiss (author of "Million Dollar Consulting"), and others.
"synopsis" may belong to another edition of this title.
Doug Florzak is a Certified Guerrilla Marketing Coach. He’s been interviewed by the New York Times, the L.A. Times, the Chicago Tribune, and Crain’s Chicago Business for his advice on independent consulting. He's also a contributor to Contract Professional magazine. Doug’s consulting experience includes many years as a systems technology consultant for companies like GTE Telenet and Wang Laboratories. He is founder and president of Logical Directions, Inc., a business communication firm specializing in training development and technical and business communications. Doug is an Associate Fellow of the Society for Technical Communication (STC) where he’s won several awards for his work in the communications field.
"About this title" may belong to another edition of this title.
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