Newman, Larry
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An unbelievable compilation of sales and business development best practices - all in one place. The Shipley Proposal Guide improves sales effectiveness with real-world tips for improving business and government proposals in any industry.
For years sales and business professionals have wondered where to go for help writing proposals. Now, after over 30 years of consulting in the business development community, Shipley has compiled the best of the best of proposal development knowledge. The Proposal Guide is supported by a complete training curriculum of business develeopment and sales course to help improve sales effectiveness. I invite any and all business professionals to add this reference to your tool kit for improving business results.
The Proposal Guide offers guidelines and principles, not rules or laws. The reader will find the guide to be a valuable tool for winning more business. - Larry Newman, Author and Senior Consultant
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