For 100 years or more, the best salespeople have been slowly developing and cataloging best practices for their own use. Nowhere has all of this information been assembled at once until now. With the publication of Sales Encyclopedia, salespeople and sales managers have a single-volume source for information on every facet of the sales process. In 47 chapters and 678 pages, six authors with a combined 143 years of sales experience guide both new and experienced sales staff through every step of selling. In a clear, easy-to-digest style, the six authors provide a comprehensive guide that will enable new salespeople to gain the equivalent of years of experience, and remind veteran sellers of why their game stays sharp.
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The authors of Sales Encyclopedia are among the most highly skilled and experienced salespeople around with a combined 143 years of real-world sales acheivement. Their vast selling experience spans many industries, and they have been at the top in each industry in which they have sold. They have extensive selling experience in face-to-face and telemarketing sales. They have sold products and services to large corporations as well as individuals, in good economic times and bad. They also have mentored new salespeople and done one-on-one and group sales training for some of the largest companies around the world.
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