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Native English-speakers have become overly dependent on the language skills of others. And this dependence costs us dearly. The first half of this book examines the commercial, social, and political implications of American monolingualism. As Americans ignore foreign languages, new economic and political trends are making foreign language skills essential for native English-speakers in the twenty-first century. We need foreign language skills to compete successfully in the global marketplace, to understand others, and to protect ourselves from emerging threats throughout the world. The second half of the book explores the techniques and tools that a working professional can use to acquire functional skills in a new language. Discover how you can learn a foreign language through a self-directed program of independent study. Find out which languages are most useful in the business world, and how a new language can dramatically enhance your career prospects.
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No one denies that foreign language skills are helpful for multicultural understanding. In Why You Need a Foreign Language & How to Learn One, Edward Trimnell explains why foreign languages are necessary for commercial and strategic purposes as well. Originally conceived as a wakeup call to American corporate managers, this book explains why businesspersons and other non-linguists need foreign language skills as much as (or more than) liberal arts majors. Written from a private sector perspective, Why You Need a Foreign Language & How to Learn One is a hardboiled, no-nonsense look at the collision of language, business, and globalization in the twenty-first century.About the Author:
Edward Trimnell is an author, linguist, and online columnist. He has a 15-year background in foreign languages and international business. Trimnell has worked with Toyota, Nissan, and a variety of other multinational corporations. He is the author of two books for students of the Japanese language.
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Book Description Beechmont Crest Publishing, 2005. Paperback. Condition: New. Never used!. Seller Inventory # P110974833010