Items related to How to Write Words that Sell

How to Write Words that Sell - Softcover

Jim McCraigh

 
9780977398409: How to Write Words that Sell

Synopsis

Learn how to create your own money making ads, sales letters, email and web pages. This book shows you every important rule, every trick and every edge you absolutely must know to write high dollar sales copy. This edition also includes a new chapter on Blogs. Read it and you'll discover how the pros write words that sell and how you can quickly and easily do the same for yourself!

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About the Author

Jim McCraigh been actively involved in marketing and advertising since 1971. One of his first promotions as marketing director of a Chicago area bank was so successful, hundreds of customers lined up to try the bank's new drive-up window! His boss was so elated that he didn't seem to mind paying for an off duty police officer to direct overflow traffic that day.

Jim has been a guest lecturer at the University of California, Ohlone College, John F. Kennedy University, and has been a Business Plan Mentor at the Hass Graduate School of Business in Berkeley, California.

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