Mileage Pro: The Insider's Guide to Frequent Flyer Programs - Softcover

Randy Petersen; Tim Winship

Softcover

ISBN 10: 0977629503 ISBN 13: 9780977629503

Publisher: OAG, 2005

Synopsis

The most comprehensive book ever written on mastering airline, hotel and car rental loyalty programs has arrived. Mileage Pro: The Insider’s Guide to Frequent Flyer Programs is the first book ever written on managing and maximizing travel loyalty programs. Whether someone is a road warrior, a miles junkie, or an infrequent leisure traveler, Mileage Pro empowers consumers to break through the often complicated web of information on travel loyalty programs.

About this title

About the Author

Randy Petersen: This Monday through Friday, Randy Petersen will receive 4,000 e-mails (that is 800 each day!); do 12 newspaper, TV, magazine or radio interviews; peruse 27 magazines; talk to the managers of 15 different frequent flyer programs; and review the bonus offerings of more than 130 of these programs. This will be a slow week. As a former marketing and merchandise presentation manager for a large menswear retailer, Randy spent much of his time flying and keeping accurate records of his mileage awards. Nearly everyone he knew would go to him for frequent flyer advice. When it got to the point of constantly advising people, Randy started his own frequent-flyer information business, which now includes InsideFlyer magazine (the leading publication in the world about frequent traveler programs) and FlyerTalk.com. Randy’s favorite effort has been the launch of the Mileage Donation Center, which helps people donate unused miles to charitable groups. The Wall Street Journal refers to Randy as "... the most influential frequent flyer in America" and The New York Times tagged him as "the world's leading expert on airline frequent flyer programs." Randy has been named to the "Frequent Traveler Hall of Fame" sponsored by the Hilton Hotel Corporation and has been named "One of the 25 Most Influential Executives in the Business Travel Industry" by Business Travel News. Randy has appeared on CBS, NBC, ABC News Radio, Good Morning America and European Business News. He is frequently quoted in The Wall Street Journal, USA Today, The New York Times and more than 100 other newspapers and magazines. Randy currently resides on a ranch outside of Colorado Springs, Colorado, but maintains a very active schedule of worldwide business travels. His outside activities include snow skiing, water sports, reading, renovating houses and playing basketball.

Tim Winship: Tim Winship is a nationally known authority on the travel industry and frequent flyer programs. His 20-year travel industry career includes loyalty-marketing management assignments with Singapore Airlines, All Nippon Airways and The Hilton Hotel Corporation. During his tenure, he developed new frequent flyer programs (Goldpass and ANA Mileage Club), managed existing programs, and designed and implemented reward promotions. In 1997, Tim launched FrequentFlier.com, a Web site devoted to helping travelers choose, use and understand frequent flyer programs. And in 1998, he began publishing a weekly e- newsletter, The FrequentFlier Crier. The Web site and e-newsletter have won many awards including the BOOT (Best of Online Travel) award that reflects the opinions of more than one million online voters, as well as being featured in the current edition of McGraw-Hill's Guide to 500 Best Aviation Web Sites and net.people published by CyberAge Books. In addition to his own publications, Tim is a contributing editor for Frequent Flyer magazine and SmarterTravel.com. He also writes the syndicated monthly newspaper column, "The Extra Mile." His advice and analysis is regularly sought and cited by The New York Times, USA Today, The Wall Street Journal and CNN. Tim is a member of the Society of American Travel Writers and a longtime supporter of the Frequent Travel Marketing Association. He earned an M.B.A. in marketing from the University of Southern California. Tim also holds a B.F.A. in design from California Institute of the Arts, and completed several years of graduate work in philosophy and symbolic logic at California State University, Los Angeles. Tim lives in Los Angeles where he has a choice of three airports: Los Angeles International, Burbank and Long Beach.

Review

"An indispensable primer, crammed full of practical, useful information on one of my favorite subjects—frequent flyer programs." -- Joe Sharkey, business travel columnist, The New York Times

"For those earning miles, and even more importantly, for those trying to redeem them, this book is a must-read." -- Peter Greenberg, travel editor, NBC's Today Show

"Randy Petersen and Tim Winship possess unlimited knowledge and insight into the ever-changing world of loyalty programs." -- Keith L. Alexander, "Business Class" columnist, The Washington Post

About this edition

• Publisher: OAG
• Publication date: 2005
• ISBN 10: 0977629503
• ISBN 13: 9780977629503
• Binding: Paperback
• Number of pages: 204