Items related to The Word of Mouth Manual: Volume II
Synopsis
Why is this book $45.00?
* Only a few thousand have been made
* It includes all of the material from Volume I
* Its cover is entirely water resistant and sized to be used as a rainhat
* There's a monkey on the cover (of course)
* Each comes with a one-of-its-kind bookmark, cut from a massive piece of artwork by BzzAgent Artist-in-Residence, Seth. B. Minkin.
Of course, if you don't want to pay for this fantastic, water-resistant version, you can get the entire book for FREE in PDF form from 20 of the big thinking bloggers around. You can find more about that at: www.bzzagent.com/monkey.
And that's the point. The Word of Mouth Manual, Volume II is the ultimate illustration of how Word of Mouth actually works. Each element of the book (including the free distribution) was carefully crafted as an example of how you can make Word of Mouth work.
What do Falco and the Grateful Dead have in common? How did Joey Chesnut unseat "Tsunami" Kobayashi in the Coney Island hot dog eating contest? From Tickle-Me-Elmo and Casey Kasem to Crocs and those terribly annoying HeadOn commercials, the book is packed full of real-world examples of what makes people recommend products and services to each other. If you're a company who is interested in how to get people talking, you can't get started without reading the Manual.
The Word of Mouth Manual, Volume II is the second book from BzzAgent founder and CEO, Dave Balter. His first book, Grapevine, was released in December 2005.
BzzAgent, Inc. is an international word-of-mouth media network that helps companies accelerate and measure honest, real-world conversations among everyday consumers. BzzAgent's more than 250 clients generate awareness and shape perception about their products and services via the company's growing community of 420,000 trained consumer volunteers. For more information on the company visit www.bzzagent.com.
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Search results for The Word of Mouth Manual: Volume II
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The Word of Mouth Manual: Volume II
Seller: Best and Fastest Books, Wantage, NJ, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Seth B. Minkin (illustrator). Good solid paperback with moderate reading/age wear, may have some light markings, pages may have some mild tanning. We take great pride in accurately describing the condition of our books and media, ship within 48 hours, and offer a 100% money back guarantee. Customers purchasing more than one item from us may be entitled to a shipping discount. Seller Inventory # 1M5000005JZ0_ns
Quantity: 1 available
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Word of Mouth Manual, The - Volume II
Published by
BzzAgent, Boston, 2008
ISBN 10: 0979668514
ISBN 13: 9780979668517
Used
Soft Cover
First Edition
Seller: THE OLD LIBRARY SHOP, Bethlehem, PA, U.S.A.
Seller rating 5 out of 5 stars
Soft Cover. Condition: vg. Seth B. Minkin (illustrator). 1st Edition. 119 pages; contents clean; b/w illustrations; binding solid; 5" x 6" tall; color illustration on front of green cover. Paperback. Seller Inventory # 196762
Quantity: 1 available
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The Word of Mouth Manual: Volume II
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: very good. Seth B. Minkin (illustrator). Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M00979668514-V
Quantity: 1 available