Items related to Leadership on Demand: How Smart Ceo's Tap Interim...
Here's the first book to shed light on an alternative resource strategy: the use of Interim Management for Marketing and Sales functions. "Leadership on Demand" aims to debunk the two-headed myth that performance-robbing gaps in Sales and Marketing are ¿business as usual¿ and too expensive to fix. The revenue engine of any organization is its Marketing and Sales team. When the engine is in tune and ¿firing on all cylinders¿ the company grows, revenue climbs, market share expands. However, when there are gaps in the Marketing and Sales organization the engine¿s performance sputters. What gaps? Vacancies in key positions that exist for months on end; temporary bandwidth gaps that prevent the company from jumping on market opportunities; and gaps in the necessary skill sets required to achieve key objectives. This book is written for the busy CEO or COO. Using executive interviews and case studies to both illustrate and punctuate their points, authors Besondy and Travis paint a clear and concise picture of the problems caused by talent gaps in Marketing and Sales, how to recognize the issues, and how to solve the issues with interim managers (also referred to as interim leaders, fractional managers, and on-demand executives). Performance gaps in Sales and Marketing rob your company of business momentum. And the sad truth is thousands of companies in the U.S. today consider the decline of performance as acceptable, or at least unavoidable.
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- PublisherLod Pub Llc
- Publication date2008
- ISBN 10 0980203511
- ISBN 13 9780980203516
- BindingPaperback
- Edition number1
- Number of pages112
- EditorHeath Theresa
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Leadership On Demand: How Smart CEO's Tap Interim Management to Drive Revenue
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LOD Publishing, LLC
(2008)
ISBN 10: 0980203511
ISBN 13: 9780980203516
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Leadership on Demand: How Smart CEO's Tap Interim Management to Drive Revenue
Published by
Lod Publishing, LLC
(2008)
ISBN 10: 0980203511
ISBN 13: 9780980203516
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Paperback
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Book Description Paperback. Condition: Very Good. Leadership on Demand: How Smart CEO's Tap Interim Management to Drive Revenue This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780980203516
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Leadership on Demand: How Smart CEO's Tap Interim Management to Drive Revenue
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780980203516
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US$ 39.54
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