Synopsis
This is the 3rd edition of Color: The Secret Influence, previously published by Pearson Education (Prentice-Hall Inc.). It is an integrated exploration of color and light that incorporates not only the basics of color harmony and usage, but also information on the vast and often hidden ways in which color affects our everyday lives - culturally, psychologically, and physiologically. This book spans a wide range of design areas and focuses on an understanding of the concepts of color and its applications to all aspects of life, including health, aesthetics, interiors, architecture, fashion, graphics, and more. Research based, this book is an authoritative work suitable for design students, design professionals, and the lay person who wants to gain a complete understanding of how color and light affect our choices, our perceptions, our health and well being, and our professional success. Color/light affects every aspect of our lives. Gain an understanding of how to use it to your advantage.
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