Are you pulling your selling prices out of thin air? Do you call your competitors and pretend to be a customer to find out how much they charge...and then charge the same thing? Get Real! How Much Should I Charge? shows you how to price your services so you’ll make money—as much money as you want—on every job! Forget “what the market will bear!” To heck with the “going rate!” Learn a super simple formula for creating a selling price. Make sense of budgeting and sales forecasting. Do what you love . . . and make lots of money!It’s easy, it’s fun...it’s basic accounting!
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Ellen Rohr nearly sank her family business! Then, she learned how to energize a simple business plan and make lots of money! She is a columnist for lots of trade magazines - providing "in the trenches" insight that business owners can relate to. As president of Benjamin Franklin Plumbing, a home service franchise company, Ellen helped the company grow from zero to $40 million in sales, 47 locations, in less than 2 years. Ellen is the author of The Weekend Biz Plan, and three other books: The Bare Bones Biz Plan, Where Did the Money Go? and How Much Should I Charge?
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