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Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You - Softcover
Synopsis
THE ENGINEERING-SALES DISCONNECT IS OVER .... OR AT LEAST IT CAN BE
Today's global marketplace brings success to individuals and companies able to collaborate and operate in cross-functional teams. Yet many engineers and business development professionals operate in silos, missing opportunities for personal advancement and revenue generation. The primary barrier: they don't speak the same language.
In Do YOU Mean Business? Technical/Non-Technical Collaboration, Business Development and YOU, Babette Ten Haken, consultant and founder of the renowned blog, Sales Aerobics for Engineers®, shows you how to:
* Liberate yourself from the status quo of discipline-driven mindsets
* Develop the ability to simultaneously translate technical as well as non-technical information to
colleagues and customers
* Understand how your functional role - not your job description - allows you to positively impact business development, even if you are a technical expert
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About the Author
Babette N. Ten Haken holds degrees from Washington University, St. Louis MO and University of London, UK. Her successful career in scientific, marketing research, and sales roles led to the creation of her firm, Sales Aerobics for Engineers, LLC, where she works with technically-focused companies, enhancing team performance for revenue generation.
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Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You
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Paperback. Condition: Very Good. Do You Mean Business? Technical/Non-Technical Collaboration, Business Development and You This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780984898657
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