"Why 5% Succeed" reveals the five principles that generate predictable business success and personal fulfillment. This compelling take on business combines the principle-centered approach of "Seven Habits of Highly Successful People" with the perspective and insight of "Linchpin" to provide a proven, step-by-step, business growth system. Award-winning Marketing Innovation Expert, Elaine Starling, uses case studies, examples, stories, and exercises to enthrall the reader and ensure that the process is easy to understand and implement. Like Einstein's E=mc2, business professionals and business owners now have a simple formula to follow - The Revenue Formula. In "Why 5% Succeed," author Elaine Starling presents a holistic, integrated, principle-centered approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Starling reveals a step-by-step pathway for getting Results, creating Relevance, fostering Relationships, building Receptivity, and increasing Resilience -- principles that give us the security to adapt to volatile times and the wisdom and power to take advantage of the opportunities that dynamic environments create.
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Elaine Starling is the President and Chief Marketing Insighter of Starling Media Services, Inc., a boutique marketing consulting firm. Author of "Why 5% Succeed: The 5 Principles of Predictable Profit," Starling is also a sought-after speaker, consultant, columnist, mentor, and a very successful entrepreneur. As a Marketing Insighter and Innovation Expert, Starling teaches entrepreneurs, small business owners, consultants, coaches, and experts how to double their business results with The Revenue Formula. Starling’s popular Revenue Formula training is based on her innovative marketing programs for national and international companies such as WebEx, Shutterfly, Symantec, Sprint, Mattel Toys, Orion Pictures, and many others. Starling is an acknowledged thought leader and marketing master, generating over $100 million in incremental value for her clients by creating innovative programs that increase participation, process improvement, positioning and profit. Elaine Starling is also an acclaimed professional speaker, addressing "How to Create Predictable Results," “The Revenue Formula,” and “The Collaboration Economy.” Starling is also an award-winning emcee for The Women's Money Conference. Starling serves on the board of Women Impacting Public Policy, an organization of over 1 million women business owners, and on the board of The International Association of Working Mothers, an organization representing over 15 million entrepreneur, executive and CEO moms. Starling's passion for supporting women in business and women-owned businesses inspired Elaine to write the monthly column, “Why 5% Succeed,” for Moms In Business Magazine. Connect with Elaine at www.ElaineStarling.com
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Book Description Starling Media Services, Incorporated, 2012. Paperback. Book Condition: New. book. Bookseller Inventory # M0985980001
Book Description Starling Media Services, Incorporated, 2012. Paperback. Book Condition: Brand New. 244 pages. 9.00x0.55x6.00 inches. In Stock. Bookseller Inventory # zk0985980001