Social Media Overload - Softcover

Perlman, Corey

Softcover

ISBN 10: 0991540409 ISBN 13: 9780991540402

Publisher: Eboot Camp, Inc., 2014

Synopsis

You Don't Have to Be on Twitter! Or any other social media site that's not generating results for your business. 

Here are some critical topics addressed in this book:

• How to find out where your customers and prospects are spending time online.
• Ways to outperform your competition on Google.
• Common Website mistakes that negatively impact your credibility.
• How not to allow your Social Media sites to die on the vine.
• Create long-standing relationships with clients using the power of Facebook.
• Advanced features on LinkedIn to prospect and earn referrals.
• Direct people to your Sweet Spot instead of Selling on Social Media.
• Guest chapters by Jay Baer (Twitter), Erik Qualman (YouTube), Heather Lutze (Social Search), Terry Brock (Klout), and more!

This book will serve as a roadmap for you and your team on how to increase leads, strengthen credibility, build long-term relationships, and win referral business on the web.

About this title

From the Author

As a speaker, I'm told we're supposed to have a new book out every 18 months. It took me five years to get this book out of me. Ugh. Well, I didn't want to just write a book for the sake of getting something out there. I wanted to make sure I had something to say. I had a gentleman come up to me at a break during one of my events because he was frustrated that I hadn't covered how to syndicate his Twitter feed on his Website. When I asked what business he was in, he told me he sold medical supplies to the elderly. We had a zen-like moment where we just stared at each other. He then uttered the words..."I don't need to be on Twitter, do I?" "I don't think you do," I said. And this book was born. Too many people (and companies) are overwhelmed with the amount of sites out there and the limited time and resources they have to spend. I wrote this book for you to map out what sites you need to focus on and then ignore the rest. Keep it simple...focus on a few and excel instead of being a jack of all social media sites, master of none. I hope you enjoy,Corey Perlman 

About the Author

Corey Perlman is a speaker, consultant, and nationally-recognized social media expert. His first book, eBoot Camp, ranked #1 on Amazon.com in every major business category. Corey crosses the globe speaking to companies and associations on how to generate real results from their social media marketing initiatives. He’s spoken for companies such as Sysco Foods, Dale Carnegie Training and KTM-Sportmotorcycles. His company, eBoot Camp Inc., employs a team of highly-skilled digital specialists who manage the social media accounts for over 40 companies. When not working, this proclaimed certified propeller-head enjoys long walks with his wife through the aisles of Best Buy and loves taking his two young children on summer vacations to Silicon Valley.

Edition details

• Publisher: Eboot Camp, Inc.
• Publication date: 2014
• Language: English
• ISBN 10: 0991540409
• ISBN 13: 9780991540402
• Binding: Paperback
• Number of pages: 210