Talop Client Relationship Management - Softcover

Howatt, William A; Hayden, Tyler; Robinson, Constance

 
9780992057107: Talop Client Relationship Management
Softcover
ISBN 10: 0992057108 ISBN 13: 9780992057107
Publisher: Way with Words, 2013

Synopsis

Client relationship management (CRM) results in great service to the client, but it is so much more than service with a smile. Recognizing that CRM needs to be embedded throughout all levels of an organization, Bill Howatt and Tyler Hayden, an international expert in developing teams and customer service, created an easy-to-use and relevant model (the H&H CRM Model). This model focuses on the two pillars of CRM: relationship building and client service. Neither can independently ensure client satisfaction. Together, they offer a sustainable means of providing CRM excellence. After reading this book you will understand the roles of clients, companies, and caretakers in relationship building ABCs (attitudes, behaviours, and consequences) of client service.

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About the Author

Tyler Hayden was born and lives in Calgary, Alberta, where he writes and teaches. He recently completed an MA in English at the University of Calgary.

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Publisher
Way with Words
Publication date
2013
Language
English
ISBN 10 
0992057108
ISBN 13 
9780992057107
Binding
Paperback
Number of pages
76