Items related to The Illustrated Guide to the Mass Communication Research...
- PublisherRoutledge
- Publication date2022
- ISBN 10 1032080752
- ISBN 13 9781032080758
- BindingPaperback
- LanguageEnglish
- Edition number1
- Number of pages188
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The Illustrated Guide to the Mass Communication Research Project
Seller: Books Puddle, New York, NY, U.S.A.
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Illustrated Guide to the Mass Communication Research Project (The)
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The Illustrated Guide to the Mass Communication Research Project
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The Illustrated Guide to the Mass Communication Research Project (Paperback)
Published by
Taylor & Francis Ltd, London, 2022
ISBN 10: 1032080752
ISBN 13: 9781032080758
New
Paperback
Seller: Grand Eagle Retail, Fairfield, OH, U.S.A.
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Paperback. Condition: new. Paperback. This book makes mass communication research projects more accessible to the new student researcher through a balance between an academically rigorous guide and an informal and humorous student-centered approach. The Illustrated Guide to the Mass Communication Research Projects unique, visual approach brings to life concepts and tactics under discussion through vivid illustrations. The book follows the universal format of the academic research paper: abstract, introduction, literature review, methodology, hypotheses/research questions, quantitative and qualitative analysis/findings, discussion, and conclusion. It guides the reader through using key methods central to much of mass communication research: observation, interviews, focus groups, case studies, content analysis, surveys, experiments, and sampling. Each chapter contains examples of the segment under discussion, using excerpted research studies that provide writing models for the students own research report. Ideal for students in research-centered courses in mass media, communication studies, marketing, and public relations, whether at the undergraduate or graduate level, this text will continue to serve as a valuable resource into a future communications and marketing career. Online resources are provided to support the book: examples of an in-depth interview guide, a focus group moderator guide, a content analysis coding form, observation field notes and an experiment cover story; templates for a personal SWOT analysis and an informed consent form; a research topic worksheet; a literature review matrix; and coding exercises. Please This book makes mass communication research projects more accessible to the new student researcher through a balance between an academically rigorous guide and an informal and humorous student-centered approach. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781032080758
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The Illustrated Guide to the Mass Communication Research Project
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The Illustrated Guide to the Mass Communication Research Project
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The Illustrated Guide to the Mass Communication Research Project
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The Illustrated Guide to the Mass Communication Research Project
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Condition: Fine. Like New condition. Great condition, but not exactly fully crisp. The book may have been opened and read, but there are no defects to the book, jacket or pages. 1. Seller Inventory # 353-1032080752-lkn
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Illustrated Guide to the Mass Communication Research Project
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The Illustrated Guide to the Mass Communication Research Project
Published by
Taylor & Francis Ltd, 2022
ISBN 10: 1032080752
ISBN 13: 9781032080758
New
Paperback / softback
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. 243. Seller Inventory # B9781032080758
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