Items related to Manage the Message, Change the Outcome
Synopsis
A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step by step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis.
It’s not “if” leaders experience a crisis, it’s “when” and “how severe,” but crisis planning is often overlooked or deferred to a later date that’s never scheduled. Combining the author’s three decades of crisis knowledge with memorable stories from the trenches, this book offers sound, practical advice and immediate actionable steps to master the fundamentals of crisis planning and response. Topics covered include how to identify an internal crisis (before someone else does), how to establish and staff a crisis team, how to understand stakeholders’ minds and hearts when a crisis hits and why size doesn’t matter when it comes to crisis.
An essential guide for C-Suite executives of companies of all sizes, this book is particularly critical for leaders in construction, pharma, manufacturing, chemicals, transportation, government, nonprofit organizations, food production and hospital systems. Crisis management and PR students will also benefit.
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About the Author
Tara Goodwin, a lifelong entrepreneur and founder of Goodwin Consulting and co-founder of Crisis Interception, Inc., brings more than three decades of experience to her consulting practice. She is considered an expert in crisis communications, media relations, digital media, crisis training, strategic events and effective content development and curation. She is a Vistage speaker and was named one of Boston’s top 10 PR Specialists twice in three years by Women’s Business Boston and one of the “Top PR Firms in Boston” by Expertise.com from 2018 to 2025.
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Manage the Message, Change the Outcome (Hardcover)
Published by
Taylor & Francis Ltd, London, 2025
ISBN 10: 1041026021
ISBN 13: 9781041026020
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Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
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Hardcover. Condition: new. Hardcover. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step by step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. Its not if leaders experience a crisis, its when and how severe, but crisis planning is often overlooked or deferred to a later date thats never scheduled. Combining the authors three decades of crisis knowledge with memorable stories from the trenches, this book offers sound, practical advice and immediate actionable steps to master the fundamentals of crisis planning and response. Topics covered include how to identify an internal crisis (before someone else does), how to establish and staff a crisis team, how to understand stakeholders minds and hearts when a crisis hits and why size doesnt matter when it comes to crisis.An essential guide for C-Suite executives of companies of all sizes, this book is particularly critical for leaders in construction, pharma, manufacturing, chemicals, transportation, government, nonprofit organizations, food production and hospital systems. Crisis management and PR students will also benefit. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step-by-step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. An essential guide for C-suite executives of companies of all sizes. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781041026020
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Manage the Message, Change the Outcome (Hardcover)
Published by
Taylor & Francis Ltd, London, 2025
ISBN 10: 1041026021
ISBN 13: 9781041026020
New
Hardcover
Seller: CitiRetail, Stevenage, United Kingdom
Seller rating 5 out of 5 stars
Hardcover. Condition: new. Hardcover. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step by step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. Its not if leaders experience a crisis, its when and how severe, but crisis planning is often overlooked or deferred to a later date thats never scheduled. Combining the authors three decades of crisis knowledge with memorable stories from the trenches, this book offers sound, practical advice and immediate actionable steps to master the fundamentals of crisis planning and response. Topics covered include how to identify an internal crisis (before someone else does), how to establish and staff a crisis team, how to understand stakeholders minds and hearts when a crisis hits and why size doesnt matter when it comes to crisis.An essential guide for C-Suite executives of companies of all sizes, this book is particularly critical for leaders in construction, pharma, manufacturing, chemicals, transportation, government, nonprofit organizations, food production and hospital systems. Crisis management and PR students will also benefit. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step-by-step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. An essential guide for C-suite executives of companies of all sizes. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781041026020
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Manage the Message, Change the Outcome : An Executive?s Guide to Crisis Management
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Manage the Message, Change the Outcome : An Executive?s Guide to Crisis Management
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Manage the Message, Change the Outcome (Hardcover)
Published by
Taylor & Francis Ltd, London, 2025
ISBN 10: 1041026021
ISBN 13: 9781041026020
New
Hardcover
Seller: AussieBookSeller, Truganina, VIC, Australia
Seller rating 5 out of 5 stars
Hardcover. Condition: new. Hardcover. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step by step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. Its not if leaders experience a crisis, its when and how severe, but crisis planning is often overlooked or deferred to a later date thats never scheduled. Combining the authors three decades of crisis knowledge with memorable stories from the trenches, this book offers sound, practical advice and immediate actionable steps to master the fundamentals of crisis planning and response. Topics covered include how to identify an internal crisis (before someone else does), how to establish and staff a crisis team, how to understand stakeholders minds and hearts when a crisis hits and why size doesnt matter when it comes to crisis.An essential guide for C-Suite executives of companies of all sizes, this book is particularly critical for leaders in construction, pharma, manufacturing, chemicals, transportation, government, nonprofit organizations, food production and hospital systems. Crisis management and PR students will also benefit. A wake-up call to motivate and inspire leaders, this book is a proactive approach to crisis planning and management that guides leaders step-by-step through a field-tested approach that will empower them to be more effective and less defensive when facing a crisis. An essential guide for C-suite executives of companies of all sizes. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9781041026020
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Manage the Message, Change the Outcome
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