This book uses different perspectives on argumentation to show how we create arguments, test them, attack and defend them, and deploy them effectively to justify beliefs and influence others. David Zarefsky uses a range of contemporary examples to show how arguments work and how they can be put together, beginning with simple individual arguments, and proceeding to the construction and analysis of complex cases incorporating different structures. Special attention is...
This book shows how to create arguments, deploy them effectively to justify beliefs and influence others, test them, and attack and defend them. It not only offers a set of techniques but also investigates the underlying assumptions and commitments we make when we argue.
David Zarefsky is Owen L. Coon Professor Emeritus in the Department of Communication Studies at Northwestern University, Illinois, where he has taught for over forty years. Two of his many books won the Winans-Wichelns Award for Distinguished Scholarship in Rhetoric and Public Address, an award of the National Communication Association: President Johnson's War on Poverty: Rhetoric and History (1986) and Lincoln, Douglas, and Slavery: In the Crucible of...
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