What are the micro-level interactions and conversations that underlie successful and failed diffusion? By comparing the spread of direct action tactics from the 1999 Global Justice Movement protests against the World Trade Organization in Seattle to grassroots activists in Toronto and New York, Lesley Wood argues that dynamics of deliberation among local activists both aided and blocked diffusion. To analyze the localization of this cycle of protest, the research brings together rich ethnography, interviews, social network analysis, and catalogs of protest events. The findings suggest that when diverse activists with different perspectives can discuss innovations in a reflexive, egalitarian manner, they are more likely to make strategic and meaningful choices.
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Lesley Wood is Associate Professor of Sociology at York University in Toronto, Canada. She researches how social movements and state responses to those movements are changing in the current globalizing moment. She has published on this question in journals including Mobilization, Qualitative Sociology, the Journal of World Systems Research and Upping the Anti. She has authored or co-authored book chapters on the control and surveillance of protest, summit protests, transnational social movement networks and coalition formation, the World Social Forum, deliberation and nineteenth-century British social movements. She is the co-author of the second and third editions of the late Charles Tilly's book, Social Movements, 1768–2008/2012. She is a regional editor for the international, peer-reviewed, online journal Interface, a journal for and about social movements.
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