iPhone and iPad Web Design For Dummies - Softcover

Warner, Janine; LaFontaine, David; Andron, Lee

Softcover

ISBN 10: 1118006437 ISBN 13: 9781118006436

Publisher: For Dummies, 2011

Synopsis

A full-color guide to designing cutting-edge web sites for the iPhone, iPad, and iPod touch!

Apple’s touchscreen devices have created worldwide techno-lust, conjuring a record-breaking market out of thin air.

iPads, iPhones, and iPods are so in demand that they outsell every other device in their categories. If your website is not designed to take advantage of the extraordinary new capabilities of these popular devices, then you will miss out on an increasingly important part of your audience.

With all the focus on the App Store (thanks to the ubiquitous “There’s an App for that...” ad campaign), you could be forgiven for overlooking the fact that the single most popular app on the iPhone and iPad is Safari. That’s right. The humble web browser that comes installed on every iOS device, ready to surf at the flick of a finger.

This is where iPhone & iPad Web Design For Dummies comes in. Based on real-world experience, this guide (written in a language that real human beings can read) shows you how to use HTML5, CSS3, and jQuery to produce interactive websites that will delight your users and keep them coming back for more.

You'll discover how to plan the perfect mobile web experience, create interactivity and multimedia, test and optimize your creations, and publish and market your final design with iPhone & iPad Web Design For Dummies!

About this title

From the Back Cover

Grab your place in the mobile future with fully featured websites that look great on any screen!

With Apple's iPhone and iPad, the Web is everywhere — and in all sizes. The implications for the future of web design are far reaching. This book will give you a better understanding of all the new capabilities this new platform offers so you can turn your big vision into handheld reality.

• Laying the groundwork — learn to design for the future of the Web, plan the perfect mobile experience, and design for the iPhone/iPad

• Get down on markup — dig into the basics of markup languages and create designs for the iPhone and iPad with HTML5 and CSS 3

• Picture perfect — add video and audio and optimize images and multimedia for the mobile web

• Make money — select the best tools to add mobile commerce to your site

• Testing 1, 2, 3 — develop a testing plan, validate code, find and fix broken links, and publish your mobile website

Open the book and find:

• How to create a plan for your site

• Top design tips for the iPhone as compared to the iPad

• Advice on adding device detection to your website

• Secrets for optimizing images, video, and audio for the mobile web

• Insights and theme tips for designing mobile-friendly WordPress blogs

• Proven strategies for marketing your site

• Ten ways the iPhone is changing the Web

• Web 2.0 opportunities revealed

Learn to:

• Design your site for the optimal experience on iPhone and iPad

• Develop and build web pages using HTML5 and CSS 3

• Add mobile-friendly interactivity with the jQuery JavaScript library

IN FULL COLOR!

About the Author

Janine Warner has written more than a dozen books about the Internet, including Mobile Web Design For Dummies and Web Sites Do-It-Yourself For Dummies.

David LaFontaine has more than 20 years experience as a journalist, editor, and multimedia producer.

Lee Andron is the Director of Usability for Velti, a leading provider of mobile marketing and advertising solutions.

Edition details

• Publisher: For Dummies
• Publication date: 2011
• ISBN 10: 1118006437
• ISBN 13: 9781118006436
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 352