The evidence-based approach to a more worthwhile portfolio
The Index Revolution argues that active investing is a loser's game, and that a passive approach is more profitable in today's market. By adjusting your portfolio asset weights to match a performance index, you consistently earn higher rates of returns and come out on top in the long run. This book explains why, and describes how individual investors can take advantage of indexing to make their portfolio stronger and more profitable. By indexing investment operations at a very low cost, and trusting that active professionals have set securities prices as correctly as possible, you will achieve better long-term results than those who look down on passive approaches while following outdated advice that no longer works.
"Beating the market" is much harder than it used to be, and investors who continue to approach the market with that mindset populate the rolls of market losers time and time again. This book explains why indexing is the preferred approach in the current investment climate, and destroys the popular perception of passive investing as a weak market strategy.
All great investors share a common secret to success: rational decision-making based on objective information. The Index Revolution shows you a more rational approach to the market for a more profitable portfolio.
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Praise for The INDEX REVOLUTION
"Index funds combine intelligent academic theory with practical common sense and so does Charley Ellis in this new book. With warmth and wit, Charley paints the picture of an investment industry that was ripe for the index revolution. He presents the enduring case for indexing through stories, insights, and simple math. It's an enjoyable read for long-time indexers and novices alike."
—Bill McNabb, Vanguard Chairman and CEO
"This book is a must-read for any investor looking to learn more about indexing or for those who are skeptics of index investing. After reading his compelling case on the benefits of index investing, readers will be asking why they are not index investors already."
—Amy Schioldager, Global Head of Index Equities, BlackRock, Inc.
"Indexing is not being passive; it is an active decision to not be foolish and pay for something that isn't there."
—Suzanne Duncan, State Street Corporation Senior Vice President, Global Head of Research
"To the debate over indexing, Charles Ellis brings not only powerful arguments, but also his own long history. While others have belatedly and grudgingly come to accept the wisdom of indexing, Charley has spent decades at the forefront of The Index Revolution, arguing that trying to win the investment game is the surest way to lose. Want to ensure a prosperous financial future for your family? It's time to join Charley and the revolution he helped spark."
—Jonathan Clements, author, How to Think About Money
"Every investor wants to believe they can be above average. Charley Ellis has finally convinced me there is a foolproof strategy to reach that goal. It is indexing and his overwhelming proof is in The Index Revolution."
—Consuelo Mack, Anchor and Executive Producer, Consuelo Mack WealthTrack
"Indexing makes sense because indexing works. It is the only strategy that effectively guarantees that investors will earn their fair share of whatever returns are provided by the stock and bond markets."
—John C. Bogle, Vanguard Founder and retired CEO
Index funds and ETFs are in accelerating demand by active investors around the world. This short book explains why active investing no longer works and why astute investors are increasingly switching to indexing.
While active investing was effective years ago, a compelling set of major change forces have transformed the stock markets of the world so active investing is no longer the main part of the solution and has become the main part of the problem. Ironically, the more smart, creative, experienced, hard working people are attracted by interesting work and high compensation to join the "beat the market" competition, the harder they make it for any investor (including themselves) to keep up. With new data, Charles Ellis shows that most active managers are falling short in every major market around the world.
Indexing not only earns higher returns, as new data clearly shows, but also saves on operating costs and taxes. Also, indexing enables investors to focus on defining their own particular investing goals and the investment program that will get them there.
This concise book pulls no punches as it explains in its easy-to-read, candid, and informing way why indexing works so well and how this strategy will continue to gain momentum with active investors.
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