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Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience - Softcover

 
9781119704669: Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience
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  • PublisherWiley
  • Publication date2021
  • ISBN 10 1119704669
  • ISBN 13 9781119704669
  • BindingPaperback
  • Edition number1
  • Number of pages288
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Book Description Paperback. Condition: new. Paperback. A practical, easy-to-use guide to transform business communications into memorable narratives that drive conversationsand your careerforward In Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience, visual communication and storytelling experts Janine Kurnoff and Lee Lazarus leverage decades of experience helping executives at the world's top brandsincluding Colgage-Palmolive, Nestle, T-Mobile, Medtronic and Metabring clarity and meaning to their business communications. Whether you're building a presentation, crafting a high-stakes email, or need to influence the conversation in your next meeting with an executive, or have to communicate with data, Everyday Business Storytelling offers an insightful exploration of how to develop compelling business narratives that meet diverse audience needs. You'll discover how to use a simple, repeatable framework to transform your ideas, data, and insights into an authentic, persuasive story. Within this professional development book, you'll also find clever data visualization and visual display techniques to help humanize your stories and build an audience connection, leading to improved presentation skills and better data literacy. Whether you're looking to enhance your executive presence, align teams, become an expert at converting data analysis into data insights, or want to communicate change and influence audiences, Everyday Business Storytelling is for you.Everyday Business Storytelling is an indispensable guide to making your communications stick in the minds of your audience and drive change. It enables you to display confidence and communicate with clarity regardless of how complex your message is. If you're a busy, talented businessperson looking for tactics to improve your executive presentations, one-pagers, emails, or virtual meetings, this communication book is for you. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781119704669

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