Library of advertising Volume 6 - Softcover

Johnson, Axel Petrus

 
9781130141856: Library of advertising Volume 6

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Synopsis

This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1911 Excerpt: ...attractiveness of A. Good Example. Bad Example. VII. Real Estate. A B JOHN HEIM, 3148 N. Ashland-av.. nr. Lincoln and Belmont-avs. 9-room residence, Walnut-st $G,5O0 Elegant hard wood floors and finish. 2-flat building. Park-av.; 7-7 rooms; new; everything the latest; fine billiard-room; $8,500. All bargains, J. N. HOSTETTER, 137 N. Kedlle av. FOR SALE--ONLY $3,750; NICE 7-ROOM RES1dence; bath, gas, furnace heat, with brick basement, on 30x125 foot lot; not far from Lake View High School or near Belle Plaine-av. and ClurkBt.; only $500 cash and easy monthly payments. The real estate columns constitute the bulk of classified advertising. In the light of that fact, example B is in error only in so far as it is lost in a mass of other ads of identically the same pattern. Example A may not be so explicit, but it is original in style and the reference to a "fine billiard room" serves as a "trimming" which has every advantage in the possibility of its appeal over cold dimensions. The seasoned advertising solicitor recognizes the "trite copy" error as a mistake of everyday occurrence with a majority of his advertisers. VIII. Business Opportunities. A B FDT? SAT F rTT T SFT T TART FOR SALE--»10.0«0 WILL BUY 75% INTEREST 1 wxx O-nj-J--a' OCJ-.1-. v.-vil-ln R manufacturing business that will earn NET SHOP AND TRADE; rUT,'£!"'V,','"1 n'75t»i,2„rnth.ii:',BS0,S „....,,TI. „.-T__' Haled nt lls.tHK). with no liabilities: this is an MOTOR. SAW AND SANDER exceptional opportunity for capitalists: must be /-Htt A rvnnnrn Ta ur closed at once: will bear careful Investigation. $250 LASH. ADDRESS B W Address B Z 877, Record-Herald. 894, RECORD-IIERALD. The business opportunities classification is proba...

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