Public Speaking: The Evolving Art, Enhanced (with CourseMate with InfoTrac 1-Semester, Interactive Video Activities, SpeechBuilder Express™ 3.0 1-Semester, SpeechStudio 2.0 Printed Access Card) - Softcover

Coopman, Stephanie J.; Lull, James

Softcover

ISBN 10: 1133307876 ISBN 13: 9781133307877

Publisher: Cengage Learning, 2012

Synopsis

PUBLIC SPEAKING: THE EVOLVING ART, 2ND EDITION/ENHANCED is a fully integrated book and technology program that matches the expectations of today's students while preserving the well-respected traditions of public speaking instruction. The text comes automatically packaged with a printed access code to a variety of online tools: CourseMate (which houses the interactive activities); Speech Builder Express, Speech Studio 2.0, and access to the eBook. Each chapter's material, both in the book and online, takes you through a sequence that starts with reading the text, moves to watching unique integrated videos, segues to companion interactive activities that ask you to apply chapter concepts in hypothetical scenarios, and then to advance work on your own speech project. A unique, practical pedagogical system in the text -- "Read it, Watch it, Use it, Review it" -- gives structure to each chapter, and directs you to the easy-to-access online material. "Apply It" Boxes give you an opportunity to use your newly-gained public speaking skills in situations outside of the classroom.

About this title

About the Author:

Stephanie J. Coopman (Ph.D., University of Kentucky) is Professor of Communication Studies at San Jose State University. She served as department chair for five years and chair of the SJSU University Council of Chairs and Directors for three years. In addition to teaching public speaking since the start of her career, she has conducted numerous training sessions on public speaking and communication pedagogy. Professor Coopman has published her research in a variety of scholarly outlets, including FIRST MONDAY, COMMUNICATION EDUCATION, WESTERN JOURNAL OF COMMUNICATION, COMMUNICATION YEARBOOK, AMERICAN COMMUNICATION JOURNAL, JOURNAL OF BUSINESS COMMUNICATION, and MANAGEMENT COMMUNICATION QUARTERLY. She contributes 20 percent of her royalties from the sale of PUBLIC SPEAKING: THE EVOLVING ART to the Robert R. Zimmermann "Dr. Bob" Scholarship fund for students and the Dr. Robert R. "Dr. Bob" Zimmermann Endowed Teaching Chair Award for faculty at Delta College in University Center, Michigan.

James Lull (Ph.D. University of Wisconsin-Madison) is Professor Emeritus of Communication Studies at San Jose State University. Winner of the National Communication Association's Golden Anniversary Monograph Award, he has taught public speaking for more than twenty-five years. An internationally recognized leader in media studies, cultural analysis, and evolutionary communication, Professor Lull is the author or editor of twelve books with translations into many languages as well as articles published in the top journals in the field. Dr. Lull holds honorary doctorates and professorships from several universities in Europe and Latin America where he regularly gives plenary addresses and seminars.

Review:

"The approach of this book is commendable in terms of coverage, content, and appealing to the teaching and learning. Certainly, it will enhance students in achieving the learning outcomes and objectives of the Public Speaking course particularly the ability to communicate effectively in public, interpersonal, organizational and other real life situations in the global world."

"The integration of the various technology resources is very laudable. As an advocate for the application of technology in higher education, I find the resources for the text very useful, current, and appealing."

"I like the (technology) integration very much. It reinforces the text material and give students an active way of learning in a new media world."

"(The authors) recognize that ever-evolving technologies affect the way students learn and the approach that students take to their course work. Students are not content to sit and read a textbook; they want the material to be interactive. The inclusion of interactive methods of learning sets this textbook apart from the rest."

About this edition

• Publisher: Cengage Learning
• Publication date: 2012
• ISBN 10: 1133307876
• ISBN 13: 9781133307877
• Binding: Paperback
• Edition number: 2
• Number of pages: 400