Brief Calculus: An Applied Approach, Hybrid (with Enhanced WebAssign with eBook LOE Printed Access Card for One-Term Math and Science) (Cengage Learning’s New Hybrid Editions!) - Softcover

Larson, Ron

Softcover

ISBN 10: 1133365140 ISBN 13: 9781133365143

Publisher: Cengage Learning, 2012

Synopsis

Reflecting Cengage Learning's commitment to offering flexible teaching solutions and value for students and instructors, this new hybrid edition features the instructional presentation found in the printed text while delivering end-of-section exercises online in Enhanced WebAssign. The result--a briefer printed text that engages students online! Designed specifically for business, economics, or life/social sciences majors, BRIEF CALCULUS: AN APPLIED APPROACH, Ninth Edition, motivates students while fostering understanding and mastery. The book emphasizes integrated and engaging applications that show students the real-world relevance of topics and concepts. Applied problems drawn from government sources, industry, current events, and other disciplines provide well-rounded examples and appeal to students' diverse interests. The Ninth Edition builds upon its applications emphasis through updated exercises and relevant examples. Pedagogical features--from algebra review to study tips--provide extra guidance and practice.

About this title

About the Author

Dr. Ron Larson is a professor of mathematics at The Pennsylvania State University, where he has taught since 1970. He received his Ph.D. in mathematics from the University of Colorado and is considered the pioneer of using multimedia to enhance the learning of mathematics, having authored over 30 software titles since 1990. Dr. Larson conducts numerous seminars and in-service workshops for math educators around the country about using computer technology as an instructional tool and motivational aid. He is the recipient of the 2014 William Holmes McGuffey Longevity Award for CALCULUS: EARLY TRANSCENDENTAL FUNCTIONS, the 2013 Text and Academic Authors Association Award for CALCULUS, the 2012 William Holmes McGuffey Longevity Award for CALCULUS: AN APPLIED APPROACH, and the 1996 Text and Academic Authors Association TEXTY Award for INTERACTIVE CALCULUS (a complete text on CD-ROM that was the first mainstream college textbook to be offered on the Internet). Dr. Larson authors numerous textbooks including the bestselling Calculus series published by Cengage.

Edition details

• Publisher: Cengage Learning
• Publication date: 2012
• Language: English
• ISBN 10: 1133365140
• ISBN 13: 9781133365143
• Binding: Paperback
• Number of pages: 544