International Hospitality Management: Concepts and Cases - Hardcover

Clarke, Alan; Chen, Wei

Hardcover

ISBN 10: 1138128864 ISBN 13: 9781138128866

Publisher: Routledge, 2015

Synopsis

International Hospitality Management: concepts and cases brings together the latest developments in global hospitality operations with contemporary management principles. It develops a critical view of the management practices and the traditional theories, analysing how appropriate they are to the hospitality and tourism industries in a multicultural context.

International Hospitality Management is designed to instil a greater awareness of the cultural factors influencing the strategies and performances of hospitality organization. This approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry.

Consisting of eleven chapters to meet with the average semester duration, each deals with a major topic of international management, with thoroughly developed with consistent learning features throughout, including:

• Specified learning outcomes for each chapter
• International case studies including major world events and issues such as the riots in Paris, fast food lawsuits, tipping, corporate social responsibility as well as studies of international corporations such as Marriott, Hilton, Intercontinental, McDonalds, Starbucks, Disney and many more
• Study questions and discussion questions to consolidate learning and understanding
• Links to relevant websites and consolidated list of further reading at the back of the book
• Online resources available for lecturers and students including downloadable figures from the book, PowerPoint slides, further cases and extra exercises and points for discussion. Visit the site at http://cw.routledge.com/textbooks/9780750666756/

About this title

About the Author:

Dr Alan Clarke is Associate Director for ICT and Learning at the National Institute for Adult Continuing Education (NIACE) and is an Open University teacher. He has been involved with ICT and computer-based learning for over 20 years and is currently a member of the DfES Standards Unit expert group on ICT and the DfES Skills for Life partners group.

About this edition

• Publisher: Routledge
• Publication date: 2015
• ISBN 10: 1138128864
• ISBN 13: 9781138128866
• Binding: Hardcover
• Edition number: 1
• Number of pages: 394