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Synopsis
Explore how entrepreneurial thinking can dramatically improve your work, life and relationships
Having the drive, ambition and inspiration to start a new business takes a special mind-set and self-confidence―think Steve Jobs, Elon Musk, Mark Zuckerberg. It’s no wonder that we regard successful entrepreneurs as modern-day magicians, transforming sometimes-radical ideas into global brands that change the way we live our lives. But what if that spirit and drive were applied to the world outside of business start-ups?
An entrepreneur seeks to build something from nothing, to take an inspired idea and make it a reality. In How to Think Like an Entrepreneur, Philip Delves Broughton will explore what it takes to be a successful entrepreneur―the ability to disrupt the status quo and generate fresh perspectives―and ultimately lead us to the heart of great entrepreneurial thinking: an understanding of our deepest human needs. By harnessing the passion, verve and limitless imagination of an entrepreneur, this book will show you new ways to improve your business, but also your life and relationships.
"Self-help books for the rest of us." - The New York Times
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About the Author
Philip Delves Broughton is the author of two international bestsellers, Life's a Pitch, and What They Teach You at Harvard Business School. He grew up in England, received his BA in Classics from Oxford and his MBA from Harvard Business School. He has been a reporter for the Daily Telegraph and now writes regularly for the Financial Times and the Wall Street Journal.
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- PublisherPicador
- Publication date2016
- ISBN 10 1250078717
- ISBN 13 9781250078711
- BindingPaperback
- Number of pages192
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