Crafting and Executing Strategy: Concepts - Hardcover

Thompson, Arthur A.; Peteraf, Margaret; Gamble, John E.; Strickland, A. J.

Hardcover

ISBN 10: 1260157377 ISBN 13: 9781260157376

Publisher: McGraw Hill, 2019

Synopsis

Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.

About this title

About the Authors

 A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Stra

Arthur A. Thompson Jr. earned his BS and PhD degrees in economics from the University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of the University of Alabama’s College of Commerce and Business A

Margaret A. Peteraf is the Leon E. Williams Professor of Management Emerita at the Tuck School of Business at Dartmouth College. She is an internationally recognized scholar with a long list of publications in top management journals. She has earned my

John E. Gamble is the Mary & Jeff Bell Endowed Distinguished Professor of Business and former Dean of the College of Business at Texas A&M University―Corpus Christi. His teaching and research have focused on strategic management and entrepreneurship at th

Edition details

• Publisher: McGraw Hill
• Publication date: 2019
• Language: English
• ISBN 10: 1260157377
• ISBN 13: 9781260157376
• Binding: Hardcover
• Number of pages: 432