Manage every business problem like you were born for it―from a problem customer to a career-threatening crisis
It’s not being negative or pessimistic to assume that something will always go wrong in business and in your career. It’s being realistic. What you do when crisis hits is the only thing matters―and this proven guide delivers everything you need to take positive action with confidence, skill, and professionalism.
In What to Do When Things Go Wrong, Frank Supovitz, the man who has been behind-the-scenes at major events like the Super Bowl, Stanley Cup, and Indy 500 guides you through the process of making sure you handle inevitable problems as if it’s something you do day in and day out.
Whether you’re revealing a new strategy to your team, presenting last year’s numbers to the C-suite, or opening your own business, What to Do When Things Go Wrong helps you think through and prepare for all potential problems. You’ll learn why things go wrong, how to best go about preventing crisis, and how to fix them when they happen anyway.
Complete with stories from the author’s clients, executives, entrepreneurs, and others, What to Do When Things Go Wrong is your playbook for ensuring the results you deliver reflect the smart, hard-working professional you are.
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Frank Supovitz has been running some of the world’s most prestigious, widely viewed, and well-attended sports and entertainment events for more than 25 years. As Senior Vice President of Events for the National Football League, he oversaw the meteoric growth of Super Bowl, Pro Bowl, and the NFL Draft. Over the 50-year history of the Super Bowl, he is one of only four people to have held that unique job.
"Those best prepared for adjusting to the unexpected cannot only recover, but come out ahead. Very few people understand this better than Frank Supovitz. What to Do When Things Go Wrong is full of insight to help you in your own journey toward success.”
—Mitch Landrieu, Mayor, City of New Orleans (2010-2018)
"What to Do When Things Go Wrong is a necessary read for anyone managing projects or people.”
—Paul Tagliabue, Commissioner, National Football League (1989-2006)
"Simply put, Frank Supovitz is the best and What to Do When Things Go Wrong should be required reading for all business leaders and college students who aspire to be."
—James Carville and Mary Matalin, renowned political strategists and media personalities
"In What to Do When Things Go Wrong, the NFL’s former Super Bowl Czar takes you behind the scenes at the world’s biggest sporting event. You get to laugh at Frank’s stories, learn from his mistakes, and most of all, develop the planning and management skills that will help you keep your next looming disaster at bay."
—Allen St. John, award-winning journalist and New York Times Best-selling author of Newton’s Football and The Billion Dollar Game
"What to Do When Things Go Wrong could be one of the classic business books that everyone who has ever managed anything needs to read and digest. It is a business lifesaving manual."
—David Adler, CEO and Founder, BizBash Media
"Frank’s book provides a comprehensive treatment involving crisis management, with a strategic understanding of how to resolve unique and complex situations. In my years in the industry, I have never seen a treatment that focuses on all of these issues with an easy-to-understand and -implement message. It is a “must have” for those in business, and “in the business.”
—Rick Horrow, author of The Sport Business Handbook: Insights from 100+ Leaders Who Shaped 50 Years of the Industry, and Visiting Expert on Sports Business at Harvard Law School
"In his book, What to Do When Things Go Wrong, Frank draws from his experience to guide the reader on how to imagine, prepare, execute, respond, and evaluate challenging situations that do and will go wrong. His use of personal experiences, procedures, protocols, and outcomes offer actionable processes that everyone can use to avoid and deal with uncomfortable situations that will arise in their own personal lifetimes."
—Brad Mayne, President & CEO, International Association of Venue Managers
"When things inevitably go wrong at an event, no matter how big or small, there is no one I’d rather have handle the response than Frank Supovitz. After reading What to Do When Things Go Wrong, your team will be able to communicate through any problem and come away with a plan to trust when inevitable problems arise."
—Jason Gewirtz, Editor, Sports Travel magazine
"What to Do When Things Go Wrong should be required reading for anyone in business, or life, looking for a roadmap on how to handle the evitable challenges we all face. Delivered in an entertaining and engaging manner, Frank Supovitz marries his incredible experiences leading some of the world’s biggest events with a truly impressive series of lessons that can make us all better. I highly recommend it!"
—Ed Horne, President, Endeavor Global Marketing
"Most managers will never have a project with the number of variables that Frank Supovitz faced every year staging the Super Bowl for the NFL. The lessons he learned about planning, innovation, communication, time management, and preparing for every possible scenario—regardless how low the probability—are here for professionals in any business, not just sports."
—Dennis Deninger, Syracuse University sport management professor and author, Sports on Television: The How and Why Behind What You See
"What to Do When Things Go Wrong is as practical, timely, and insightful for business professionals as it is for students who want to learn more about embracing unanticipated realities and dealing with unplanned outcomes. Supovitz provides readers with an inside look into event operations and crisis management at the NFL Super Bowl and leverages his professional experiences to offer readers countless practical and actionable strategies to manage and overcome the unexpected. The straightforward and witty tone makes What to Do When Things Go Wrong an easy-to-digest and essential read for project managers, event planners, and all college students."
—Scott Bukstein, director, Undergraduate Sport Business Program, associate director, DeVos Graduate Sport Business Program, University of Central Florida, College of Business
"There’s this adage which has come to be known as Murphy’s Law: anything that can go wrong will. It is as important for business leaders and project managers as it is for event planners in the sports and entertainment industry to keep this in mind. Following Frank’s recommendations, our industry now has a blueprint on how to handle these event crises, and professionals from any industry can similarly benefit from Frank’s real-life experiences and wisdom. Readers are getting a gift from the best in the business."
—Dr. Lou Marciani, director, National Center for Spectator Sports Safety and Security (NCS4), The University of Southern Mississippi
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