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Strategic Management: Text and Cases ISE - Softcover

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9781266200465: Strategic Management: Text and Cases ISE
  • PublisherMcGraw-Hill Education
  • Publication date2023
  • ISBN 10 1266200460
  • ISBN 13 9781266200465
  • BindingPaperback
  • Number of pages832
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    • 3.55 out of 5 stars
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Gregory G. Dess; Gerry McNamara; Alan Eisner; Steve Sauerwald
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ISBN 10: 1266200460 ISBN 13: 9781266200465
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Gregory G. Dess; Gerry McNamara; Alan Eisner; Steve Sauerwald
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ISBN 10: 1266200460 ISBN 13: 9781266200465
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Paperback. Condition: new. Paperback. Strategic Management: Text and Cases, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781266200465

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