Strategic Management Concepts Global Ed - Softcover

David, Fred R.

 
9781292164977: Strategic Management Concepts Global Ed

Synopsis


For courses in strategy.
 

A Practical, Skills-oriented Approach to Strategic Management
In today’s economy, gaining and sustaining a competitive advantage is harder than ever.
Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The
16th Edition has been thoroughly updated and revised with current research and concepts, and added exercises and review questions.
 

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Other Popular Editions of the Same Title

9780134153971: Strategic Management: A Competitive Advantage Approach, Concepts (16th Edition)

Featured Edition

ISBN 10:  0134153979 ISBN 13:  9780134153971
Publisher: Pearson, 2016
Softcover