Statistics for Management and Economics 10th Edition By Gerald Keller (Not Textbook, Access Code Only)(2014) - Softcover

Gerald Keller

Softcover

ISBN 10: 1305005155 ISBN 13: 9781305005150

Publisher: SWCP

Synopsis

STATISTICS FOR MANAGEMENT AND ECONOMICS, Tenth Edition, emphasizes applications over calculation. It illustrates how vital statistical methods and tools are for today's managers--and teaches you how to apply them to real business problems. Using a proven three-step ICI approach to problem solving, the text teaches you how to IDENTIFY the correct statistical technique by focusing on the problem objective and data type; how to COMPUTE the statistics doing them by hand, using Excel, or using MINITAB; and how to INTERPRET results in the context of the problem. This unique approach enhances your comprehension and practical skills. The text's vast assortment of data-driven examples, exercises, and cases covers the various functional areas of business, demonstrating the statistical applications that marketing managers, financial analysts, accountants, economists, and others use. These comprehensive applications give you hands-on practice, while solid pedagogical elements make the material more accessible and easy to apply to your world. Completely up-to-date, the tenth edition offers comprehensive coverage, current examples, and Excel 2013 and MINITAB 16 content.

Edition details

• Publisher: SWCP
• ISBN 10: 1305005155
• ISBN 13: 9781305005150
• Binding: Paperback
• Language: English