The Right Tools for the Job: On the Use and Performance of Management Tools and Techniques - Softcover

Cox, A.; Lonsdale, C.; Sanderson, J.

 
9781349514205: The Right Tools for the Job: On the Use and Performance of Management Tools and Techniques

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Synopsis

Introduction: The Cases For and Against the Ues of Management Tools and Techniques PART 1: STRATEGIC MANAGEMENT Tools and Techniques for Strategic Management The Use of Strategic Management Tools and Techniques PART 2: MARKETING AND SALES MANAGEMENT Tools and Techniques for Marketing and Sales Management The Use and Performance of Marketing and Sales Tools and Techniques PART 3: OPERATIONS AND PRODUCTION MANAGEMENT Tools and Techniques for Operations and Production Management The Use of Operations and Production Management Tools and Techniques PART 4: PROCUREMENT AND SUPPLY MANAGEMENT Tools and Techniques for Procurement and Supply Management The Use of Procurement and Supply Management Tools and Techniques PART 5: CONCLUSIONS A Curate's Egg: On the Use and Performance of Management Tools and Techniques

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