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Synopsis
How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.
Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity.
The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.
"synopsis" may belong to another edition of this title.
About the Author
Gavin Ambrose teaches at Brighton University, UK. He is a graphic designer, and author and designer of books on branding, packaging, and editorial design.
Paul Harris is a freelance writer and journalist who specalises in design. He is the co-author of numerous books with Gavin Ambrose.
Review
“Packed with examples from students and professionals and fully illustrated with clear diagrams and inspiring imagery, Design Thinking for Visual Communication offers an essential exploration of design thinking. The new 2nd edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.” ―Sir Read-A-Lot
"About this title" may belong to another edition of this title.
- PublisherBloomsbury Visual Arts
- Publication date2019
- ISBN 10 1350106224
- ISBN 13 9781350106222
- BindingPaperback
- LanguageEnglish
- Number of pages184
- Rating
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ISBN 10: 1350106224
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Paperback. Condition: new. Paperback. How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity.The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781350106222
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