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Synopsis
How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.
Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity.
The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.
"synopsis" may belong to another edition of this title.
About the Author
Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging.
He currently teaches the Graphic Design BA at the University of Brighton.
"About this title" may belong to another edition of this title.
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Design Thinking for Visual Communication
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Bloomsbury Academic & Professional, 2019
ISBN 10: 1350106224
ISBN 13: 9781350106222
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Design Thinking for Visual Communication
Published by
Bloomsbury Academic & Professional, 2019
ISBN 10: 1350106224
ISBN 13: 9781350106222
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ISBN 10: 1350106224
ISBN 13: 9781350106222
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Paperback. Condition: new. Paperback. How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity.The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781350106222
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