The Fundamentals of Typography - Softcover

Ambrose, Gavin; Harris, Paul

Softcover

ISBN 10: 1350116947 ISBN 13: 9781350116948

Publisher: Bloomsbury Visual Arts, 2019

Synopsis

The Fundamentals of Typography (Second Edition) introduce the fundamental principles of typographic theory and practice. It covers a wide range of subjects, including the history of typography, typographic detailing and the use of creative typography across a range of media. Packed with clear explanations, expanded illustrations and historical and contemporary examples from leading practitioners around the world. The second edition includes considerable new and revised content from the authors, including new case studies and student exercises.

About this title

About the Author

Gavin Ambrose is a practising graphic designer. His current commercial practice includes clients from the arts sector, publishers and advertising agencies. Paul Harris is a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic.

Review

“Very useful book, the anatomy of typography graphics were used as mandatory course material. Great list of resources in the back, extremely detailed captions and comments. All around a fantastic book.” ―Irina Lee, State University of New York at Farmingdale, USA

“A great introduction book on typography. The book itself has excellent typography!” ―Hao Chen, University of Wisconsin-Platteville, USA

“A good introduction to principles and fundamental practices.” ―Corrado Morgana , University of Wales, Newport, UK

“Fundamentals of Typography offers a comprehensive look at basic typography concepts, discusses typographic history and its present-day uses, and takes a look at the future of typography.” ―Dynamic Graphics magazine

About this edition

• Publisher: Bloomsbury Visual Arts
• Publication date: 2019
• ISBN 10: 1350116947
• ISBN 13: 9781350116948
• Binding: Paperback
• Edition number: 2
• Number of pages: 200