Greatness Code: The Formula Behind Unstoppable Success - Hardcover

Guarino, Alan C.

Hardcover

ISBN 10: 1394430612 ISBN 13: 9781394430611

Publisher: Wiley, 2026

Synopsis

Unlock the qualities of success and reach your full potential using this effective guide from leadership and career development expert Alan C. Guarino.

Your personal greatness objective is self-defined. For each of us, the definition of success and the journey to achieve it is different. Yet, no matter how talented or driven you are, your ability to achieve greatness is significantly influenced by many factors outside of your control. Leadership sets the tone―defining not just what they think success looks like, but also how you are expected to show up, collaborate, and grow.

Greatness Code: The Formula Behind Unstoppable Success shows how to achieve your personal and career related goals. As Vice Chairman of Korn Ferry and the founder of Cornell International, Inc., Guarino devised a formula for success from thousands of data points over decades, helping people achieve their goals. Anyone who achieves their own greatness gets there by applying their social capital and building on five critical qualities:

• Persistence
• Stamina
• Courage
• Resilience
• Passion

Your personally defined goal of greatness is achievable for almost anyone using this formula. In addition, Greatness Code provides scientific research and real-life examples that show how to advance at every career stage. It's time for you to gain the edge that these tools can give you. It's time to crack the Greatness Code.

About this title

About the Author

ALAN C. GUARINO's clients range from Fortune 500 companies and entrepreneurial growth companies to nonprofits and sovereign wealth funds. They see him as their trusted advisor. Alan is Vice Chairman of Korn Ferry and author of Greatness Code and Smart Is Not Enough. He appears on Fox Business, Bloomberg Radio, Forbes Media, CNBC, FintechTV and other outlets as an expert commentator on leadership and careers. Alan has also published in Chief Executive Magazine, CNBC Online, and FastCompany.

From the Back Cover

Praise for GREATNESS CODE

"In Greatness Code, Alan has nailed some of the most critical qualities for success that I've seen in thousands of leaders across the world― Persistence, Stamina, Passion, Resilience, and Courage. He brings these traits to life in ways that others can emulate, to achieve their own Greatness Goals."
―Maria Bartiromo, 2X Emmy Award-Winning Journalist and Renowned Global Markets News Editor

"Alan Guarino has cracked the code on greatness. He draws on his decades of leadership in executive search and career coaching to give us insider's advice, sharing his street-smart wisdom so it's useful at any career stage, from just starting out to post-retirement. Greatness Code is a wise and useful font of good words for anyone."
―Daniel Goleman, Bestselling Author, and Co-Founder, Consortium for Research on Emotional Intelligence in Organizations

"With over three decades of insight into what drives leadership and career success across every industry and level, Alan distills what truly works―and what doesn't. No matter your age or stage, this book delivers a clear roadmap and the practical tools to achieve and sustain personal greatness. The 5Qs + Social Capital framework is a game-changer. This book isn't just timely―it's destined to become a classic in the science of maximizing human potential."
―Todd Ruppert, Former Co-President, T. Rowe Price International; Former Board Member, INSEAD Business School; and CEO, Ruppert International

"Alan Guarino's Greatness Code is a masterclass in success―real, hard-earned wisdom for anyone serious about leveling up in life and business. Read the book!"
―Dean Graziosi, Co-Founder, Mastermind with Tony Robbins, and Multiple New York Times Bestselling Author

From the Inside Flap

Unlock the qualities of success and reach your full potential using this effective guide from leadership and career development expert Alan C. Guarino

Your personal greatness objective is self-defined. For each of us, the definition of success and the journey to achieve it is different. Yet, no matter how talented or driven you are, your ability to achieve greatness is significantly influenced by many factors outside of your control. Leadership sets the tone―defining not just what they think success looks like, but also how you are expected to show up, collaborate, and grow.

Greatness Code: The Formula Behind Unstoppable Success shows how to achieve your personal and career related goals. As Vice Chairman of Korn Ferry and the founder of Cornell International, Inc., Guarino devised a formula for success from thousands of data points over decades, helping people achieve their goals. Anyone who achieves their own greatness gets there by applying their Social Capital and building on five critical qualities: persistence, stamina, courage, resilience, and passion.

Your personally defined goal of greatness is achievable for almost anyone using this formula. In addition, Greatness Code provides real-life examples, compelling anecdotes, actionable advice, and research-based strategies that show how to advance at every career stage. It's time for you to gain the edge that these tools can give you. It's time to crack the Greatness Code.

Edition details

• Publisher: Wiley
• Publication date: 2026
• Language: English
• ISBN 10: 1394430612
• ISBN 13: 9781394430611
• Binding: Hardcover
• Edition number: 1
• Number of pages: 256