This highly-visual full-color guide covers everything taught on an MBA course, perfect for MBA students, business managers and aspiring entrepreneurs.
Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life examples to show the theory in practice.
Chapters include:
• Micro & Macroeconomics: supply and demand, GDP, monetary policy...
• Data Analysis & Statistics: data collection, probability distributions, P-values...
• Marketing & Setting Prices: brand development, pricing, digital marketing...
• Strategy: strategic analysis, international strategy, the value chain...
This is the perfect guide to help you achieve a successful career in business management.
ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time.
"synopsis" may belong to another edition of this title.
Xander Cansell spent a number of years working in publishing before completing an Executive MBA. He is now active in the business world as a business consultant, with experience building digital projects, developing commercial web applications and consulting at exciting startups.
"About this title" may belong to another edition of this title.
US$ 2.64 shipping within U.S.A.
Destination, rates & speedsSeller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New. Seller Inventory # 45630561-n
Quantity: 1 available
Seller: Lakeside Books, Benton Harbor, MI, U.S.A.
Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books! Seller Inventory # OTF-S-9781398826106
Quantity: 2 available
Seller: California Books, Miami, FL, U.S.A.
Condition: New. Seller Inventory # I-9781398826106
Quantity: 5 available
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition. Seller Inventory # 45630561
Quantity: 1 available
Seller: Grand Eagle Retail, Mason, OH, U.S.A.
Paperback. Condition: new. Paperback. This highly-visual full-color guide covers everything taught on an MBA course, perfect for MBA students, business managers and aspiring entrepreneurs. Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life examples to show the theory in practice. Chapters include: - Micro & Macroeconomics supply and demand, GDP, monetary policy.- Data Analysis & Statistics data collection, probability distributions, P-values.- Marketing & Setting Prices brand development, pricing, digital marketing. - Strategy strategic analysis, international strategy, the value chain. This is the perfect guide to help you achieve a successful career in business management. ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781398826106
Quantity: 1 available
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. Seller Inventory # LU-9781398826106
Quantity: 1 available
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # IB-9781398826106
Quantity: 2 available
Seller: Russell Books, Victoria, BC, Canada
paperback. Condition: New. Special order direct from the distributor. Seller Inventory # ING9781398826106
Quantity: 5 available
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Seller Inventory # LU-9781398826106
Quantity: 1 available
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition. Seller Inventory # 45630561
Quantity: 2 available