Alfred Marshall (1842-1924) was one of the most influential English economists of his time. Known as one of the founders of neoclassical economics, Marshall desired to improve the mathematical rigor of economics and transform it into a more scientific profession. Although he took economics to a more mathematically meticulous level, he did not want mathematics to overshadow economics. Marshall began his significant work, the "Principles of Economics," in 1881 and spent much of the next decade at work on this discourse. "Principles" achieved worldwide reputation, becoming the most dominant economic textbook in England for many years. It positively shaped the teaching of economics in English-speaking countries. The main technical contribution was the masterful analysis of the issues of consumer surplus, increasing and diminishing returns, short and long terms, and elasticity. It brings the ideas of supply and demand, costs of production, and marginal utility into a coherent whole. In a broader sense, Marshall hoped to reconcile the classical and modern theories of value.
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Alfred Marshall (1842–1924) is widely regarded as the doyen of modern economics and the founder of the Neoclassical School of Economics; he is best known for revolutionising the teaching of economics. In 1865 Alfred Marshall was elected to a fellowship at St John's College, Cambridge, UK, he became a lecturer in moral sciences in 1868 and in 1885 he was awarded Professorship in Political Economy at Cambridge where he remained until his retirement in 1908. Marshall's magnus opus Principles of Economics was first published in 1890 to worldwide acclaim and it cemented his reputation as one of the leading economists of his time.
"It is impossible to understand economics in the twentieth century without knowing about Marshall's Principles. The simplicity of his presentation conceals complexities that were not apparent to later generations who picked up on the mathematics whilst ignoring many of the evolutionary ideas that fascinate modern scholars."
Roger E. Backhouse, Professor of the History and Philosophy of Economics, University of Birmingham, UK
"Alfred Marshall's Principles of Economics is an outstanding contribution, one of the foundations of neoclassical economics, and shaped the thought of economists from John Maynard Keynes to Milton Friedman. Every modern economist should make its acquaintaince and should look in admiration at that seminal diagram in which Marshall drew a supply curve intersecting a demand curve. Peter Groenewegen, Marshall's biographer and the greatest living Marshall scholar, has written a new introduction for this edition, drawing on a lifetime of insightful scholarship."
Robert W. Dimand, Professor of Economics, Brock University, Canada
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