Plugged In: The Generation Y Guide to Thriving at Work - Hardcover

Erickson, Tamara J.

Hardcover

ISBN 10: 1422120600 ISBN 13: 9781422120606

Publisher: Harvard Business Review Press, 2008

Synopsis

They make up nearly one-third of all Americans living today. Born after 1980, they're now pouring into the work world with values, aspirations, and approaches that differ markedly from their parents--and coworkers. They're Generation Y.

In Plugged In, Tamara Erickson shows Gen Y's how to use their own unique strengths to understand and influence their professional relationships, to figure out how they define "success," and to help them find their way in the changing workplace.

Filled with Erickson's extensive research into demographic trends and thoughtful insights, Plugged In gives Gen Y's the information they crave to connect with the working world and to craft the lives they want.

The author reveals:
· A framework Y's can use to develop their own criteria for making career choices
· The unique assets and strengths Y's bring to the workplace
· How X'ers and Boomers view Generation Y and how the different generations can collaborate more effectively at work
· 10 rules that can help Generation Y's succeed in the corporate world

With her trademark warmth and liveliness, Erickson provides a thoughtful, valuable guidebook for the latest newcomers on the corporate scene.

About this title

About the Author

Tamara J. Erickson is a McKinsey Award-winning author and has conducted extensive research on changing demographics, employee values, and how successful organizations work. She is President of The Concours Institute, a member of BSG Alliance. She is coauthor of the book Workforce Crisis: How to Beat the Coming Shortage of Skills and Talent.

Reviews

Although Erickson admits that her own Generation Y son informed her that he would prefer to consult a blog for career advice rather than dead-tree technology, her effort—chock-full of demographic data and a portrait of the generation's collective aspirations—is certainly worthy of the effort required of literally turning pages. An author and researcher in demographics and organizational behavior, Erickson has the ability to customize career strategies for this newest generation entering the workforce in a way designed to be immediately useful. The author's thoroughness in translating generic advice—such as the importance of developing good communications skills—into Gen Y–speak makes the book informative and appealingly fresh. Despite gearing her message to younger workers, Erickson's effort speaks to a much broader audience: her examination of what influences and motivates this emerging generation would be of interest to potential employers and marketers. (Nov.)
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Edition details

• Publisher: Harvard Business Review Press
• Publication date: 2008
• Language: English
• ISBN 10: 1422120600
• ISBN 13: 9781422120606
• Binding: Hardcover
• Number of pages: 304