Planet Google: One Company's Audacious Plan to Organize Everything We Know (Library Edition)

Randall Stross

ISBN 10: 1433255324 ISBN 13: 9781433255328

Publisher: Blackstone Audio, Inc., 2008

Synopsis

Randy Stross reveals for the first time Googles audacious new strategy for the future of the web and explores the profound implications not only for the business world but also for our culture at large.

About this title

About the Author:

Randall Stross is the author of the New York Times column on business and technology, "Digital Domain," as well as a professor of organization and management at San Jose State University, which is based in the heart of Silicon Valley. His book The Microsoft Way (Addison Wesley, 1996) was the most critically acclaimed book about Microsoft at the height of the company's power, and his book eBoys(Crown, 2000) was one of the most successful books about the web 1.0 phenomenon, for which he was given full access to the venture capitalists who funded eBay and was able to tell the inside story of how and why eBay took off.

Review:

"A computer enthusiast who wants to Google Google couldn't find a more dedicated guide than Stross...Stross' access to the company pays off nicely for both Google's fans and people who read books on paper.

-- "Time"

"[An] even-handed and highly readable history of the company."

-- "Wall Street Journal"

"A vigorous history/analysis/appraisal of the 21st century's most notable company.

-- "Fortune"

"A spellbinding behind-the-scenes look...Readers will find the sheer scale and scope of Google's progress in just a decade astounding. The unfolding narrative of Google's journey reads like a suspense novel."

-- "Publishers Weekly (starred review)"

"Whether you buy the company's snuggly, anticorporate image or whether you think that image is cover for a sinister, Orwellian agenda--heck, even if you've never given Google much thought at all--you will likely find much of interest in Planet Google, a riveting account by New York Times 'Digital Domain' columnist Randall Stross...Clearly, the end of this story has yet to be written, but this fascinating book will leave readers ready for whatever comes next."

-- "Barnes and Noble, editorial review "

"An outstanding business history of Google from its humble beginnings through the dot-com era to current times...A balanced portrait, including criticisms concerning copyright, privacy, and other ethical issues...Recommended for all business collections, both public and academic."

-- "Library Journal"

"As the first outsider to receive unfettered access to Google's headquarters, top management, and company meetings, Stross has provided the most in-depth look at the company to date."

-- "Booklist"

"New York Times business and technology columnist Stross takes readers on a revelation-packed journey into the secretive world of today's most transformative and potentially disruptive company, uncovering Google's bold, provocative pursuit of control of all the world's information."

-- "BookPage"

About this edition

• Publisher: Blackstone Audio, Inc.
• Publication date: 2008
• ISBN 10: 1433255324
• ISBN 13: 9781433255328
• Binding: Audio CD