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Metaphor and Intercultural Communication ISBN 13: 9781441165473

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9781441165473: Metaphor and Intercultural Communication
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Metaphor and Intercultural Communication examines in detail the dynamics of metaphor in interlingual contact, translation and globalization processes. Its case-studies, which combine methods of cognitive metaphor theory with those of corpus-based and discourse-oriented research, cover contact linguistic and cultural contacts between Chinese, English including Translational English and Aboriginal English, Greek, Kabyle, Romanian, Russian, Serbian, and Spanish.

Part I introduces readers to practical and methodological problems of the intercultural transfer of metaphor through empirical (corpus-based and experimental) studies of translators' experiences and strategies in dealing with figurative language in a variety of contexts. Part II explores the universality-relativity dimension of cross- and intercultural metaphor on the basis of empirical data from various European and non-European cultures. Part III investigates the socio-economic and political consequences of figurative language use through case studies of communication between aboriginal and mainstream cultures, in the media, in political discourse and gender-related discourses.

Special attention is paid to cases of miscommunication and of deliberate re- and counter-conceptualisation of clichés from one culture into another. The results open new perspectives on some of the basic assumptions of the ‘classic' cognitive paradigm, e.g. regarding metaphor understanding, linguistic relativity and concept-construction.

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Book Description:
Develops new perspectives for cognitive metaphor theory by focussing on the intercultural and translational use of metaphor and metonymy.
About the Author:

Andreas Musolff is Professor of Intercultural Communication at the University of East Anglia, UK.

Fiona MacArthur is a Senior Lecturer in the Department of English Philology at the University of Extremadura, Spain.

Giulio Pagani is Lecturer in Discourse and European Politics at the University of East Anglia, UK

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Book Description Hardcover. Condition: new. Hardcover. Metaphor and Intercultural Communication examines in detail the dynamics of metaphor in interlingual contact, translation and globalization processes. Its case-studies, which combine methods of cognitive metaphor theory with those of corpus-based and discourse-oriented research, cover contact linguistic and cultural contacts between Chinese, English including Translational English and Aboriginal English, Greek, Kabyle, Romanian, Russian, Serbian, and Spanish.Part I introduces readers to practical and methodological problems of the intercultural transfer of metaphor through empirical (corpus-based and experimental) studies of translators' experiences and strategies in dealing with figurative language in a variety of contexts. Part II explores the universality-relativity dimension of cross- and intercultural metaphor on the basis of empirical data from various European and non-European cultures. Part III investigates the socio-economic and political consequences of figurative language use through case studies of communication between aboriginal and mainstream cultures, in the media, in political discourse and gender-related discourses.Special attention is paid to cases of miscommunication and of deliberate re- and counter-conceptualisation of cliches from one culture into another. The results open new perspectives on some of the basic assumptions of the classic' cognitive paradigm, e.g. regarding metaphor understanding, linguistic relativity and concept-construction. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781441165473

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Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. &Uumlber den AutorAndreas Musolff is Professor of Intercultural Communication at the University of East Anglia, UK. Fiona MacArthur is a Senior Lecturer in the Department of English Philology at the University of Extremadura, Spain. Seller Inventory # 595845173

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