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Synopsis
Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment.
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About the Author
Heather A. Dalal is Assistant Professor/Instruction & Emerging Technologies at Rider University in Lawrenceville, NJ. In addition to reference and instruction, Dalal creates library tutorials, markets the library with promotional videos, and implements other emerging technologies.
Robin O’Hanlon, MIS is the Assistant Library Director, Outreach & Public Services at the Levy Library at the Icahn School of Medicine at Mount Sinai in New York City. In this role, she oversees access services and all library outreach, marketing, and communication efforts.
Karen L. Yacobucci has a Master’s degree in Library and Information Science from the State University of New York at Buffalo and is currently the Content Systems Librarian and Marketing Specialist for the New York University (NYU) Health Sciences Library. In this role, she leads the development, refinement, and implementation of the Library’s marketing strategy.
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Video Marketing for Libraries (Paperback)
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Bloomsbury Publishing Plc, Lanham, MD, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
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Paperback. Condition: new. Paperback. Todays libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your librarys resources & services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the librarys audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools & animation softwareand assessing the efforts Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781442269491
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Video Marketing for Libraries
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ISBN 10: 1442269499
ISBN 13: 9781442269491
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Video Marketing for Libraries
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Video Marketing for Libraries
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ISBN 10: 1442269499
ISBN 13: 9781442269491
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Paperback. Condition: New. Today's libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your library's resources and services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the library's audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools and animation softwareand assessing the efforts. Seller Inventory # LU-9781442269491
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Video Marketing for Libraries: A Practical Guide for Librarians
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ISBN 10: 1442269499
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Video Marketing for Libraries
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Kartoniert / Broschiert. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing,. Seller Inventory # 447731735
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Video Marketing for Libraries: A Practical Guide for Librarians
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Video Marketing for Libraries (Paperback)
Published by
Bloomsbury Publishing Plc, Lanham, MD, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
New
Paperback
Seller: CitiRetail, Stevenage, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: new. Paperback. Todays libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your librarys resources & services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the librarys audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools & animation softwareand assessing the efforts Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781442269491
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