Synopsis
Learn to effectively reach your online audience with effective messages
In Writing for the Web, bestselling business author Robert Ashton and Internet native Jess Juby teach you how to communicate more objectively and effectively online, both at work and at home. The authors cover all aspects of online writing, from social media, blogging and articles to techniques such as search engine optimization. Their "breakthrough method" makes use of unique features such as case studies, quotes, key points to remember, and end-of-chapter self-test questions.
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About the Author
Robert Ashton is an accomplished social entrepreneur who has started and sold businesses, written 12 books and runs a successful charity. This is Jess Juby’s first venture into offline publishing.
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Writing for the Web: A Teach Yourself Creative Writing Guide
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Paperback. Condition: New. Like it or not, the internet has become integral to every aspect of our lives, with smart phones, tablet computers and wifi enabling us to communicate easily and instantly.Whether you're a rising star in the corporate world or a silver surfer, to make an impactonline you have to be able to write clearly, convincingly and in a way that emphasisesyour character too. Best-selling business author Robert Ashton and internet native JessJuby will help you communicate more objectively and effectively online, both at work andat home. Seller Inventory # LU-9781444181296
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Writing for the Web: Teach Yourself
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