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Synopsis
A clear and concise introduction to management consultancy to help students to understand its practices and techniques in order to hire and implement management consultancy in the future. This text provides students with these essentials for success in their studies and later industries when working with and not just for consultancy firms.
As well as full courses on management consultancy, this text will be invaluable to management knowledge and skill-set across strategy, change, analytics, problem-solving, solution implementation and decision-making as applied by the world′s top management consulting firms, such as McKinsey & Company, the Boston Consulting Group and Bain & Company.
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About the Author
Marc Baaij is an associate professor of strategic management at the Rotterdam School of Management (RSM) at the Erasmus University Rotterdam in the Netherlands. Previously he worked for the Boston Consulting Group (BCG) as manager of research and strategy consultant. Marc specialises in methods and techniques for strategy development and implementation, with a focus on stakeholder management and strategic foresight development. He has written professional books and scientific articles on strategic management, management consultancy, and structured problem solving. Besides teaching bachelor, master, and MBA students, Marc also provides open and in-company training in structured problem-solving and communication for managers, consultants, and other business professionals. He also serves as a soundboard for managers in cases of strategy development and implementation. Marc holds a master’s degree in economics and is a PhD in strategic management.
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An Introduction to Management Consultancy
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