The SAGE Handbook of Risk Communication

ISBN 13: 9781452258683

The SAGE Handbook of Risk Communication

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9781452258683: The SAGE Handbook of Risk Communication
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In this comprehensive, state-of-the-art overview of risk communication, the field’s leading experts summarize theory, current research, and practice in a range of disciplines and describe effective communication approaches for risk situations in diverse contexts, such as health, environment, science, technology, and crisis. Offering practical insights, the contributors consider risk communication in all contexts and applications―interpersonal, organizational, and societal―offering a wider view of risk communication than other volumes. Importantly, the handbook emphasizes the communication side of risk communication, providing integrative knowledge about the models, audiences, messages, and the media and channels necessary for effective risk communication that enables informed judgments and actions regarding risk.

Editors Hyunyi Cho, Torsten Reimer, and Katherine McComas have significantly contributed to the field of risk communication with this important reference work―a must-have for students, scholars, and risk and crisis communication professionals.

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About the Author:

Hyunyi Cho (PhD, Michigan State University) is a professor of communication at Ohio State University Her program of research examines the effects of communication on judgments and actions relevant to environmental risk and health risk and the role of messages and the media in social change and behavior change processes.

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Book Description SAGE Publications Inc, United States, 2015. Hardback. Condition: New. Language: English . Brand New Book. The SAGE Handbook of Risk Communication offers practical insights alongside a foundational understanding of the psychological and sociological bases of risk perceptions that are necessary for effective risk communication. This handbook considers risk communication in all contexts and applications-interpersonal, group, and societal-offering a wider view of risk communication than volumes emphasizing crisis communication exclusively. Finally, the contributors emphasize the communication side of risk communication, explicating the content and channels of messages that can effectively communicate risk, not only for crisis situations but also for various risk situations in which informed decisions are critical. Editors Hyunyi Cho, Torsten Reimer, Katherine McComas have significantly contributed to the field of risk communication with this important reference work-a must-have for students, scholars, and risk and crisis communication professionals. Seller Inventory # AAX9781452258683

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Book Description SAGE Publications Inc, United States, 2015. Hardback. Condition: New. Language: English . Brand New Book. The SAGE Handbook of Risk Communication offers practical insights alongside a foundational understanding of the psychological and sociological bases of risk perceptions that are necessary for effective risk communication. This handbook considers risk communication in all contexts and applications-interpersonal, group, and societal-offering a wider view of risk communication than volumes emphasizing crisis communication exclusively. Finally, the contributors emphasize the communication side of risk communication, explicating the content and channels of messages that can effectively communicate risk, not only for crisis situations but also for various risk situations in which informed decisions are critical. Editors Hyunyi Cho, Torsten Reimer, Katherine McComas have significantly contributed to the field of risk communication with this important reference work-a must-have for students, scholars, and risk and crisis communication professionals. Seller Inventory # AAX9781452258683

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