Hair Pings, Tweets and My Status: A Beginner's Guide to Social Media - Softcover

Kierszman, Alfredo; Ranero, Brenda L.

Softcover

ISBN 10: 1452868638 ISBN 13: 9781452868639

Publisher: CreateSpace Independent Publishing Platform, 2010

Synopsis

Hair pings, Tweets, and My Status is a must read for anyone at the commencement stage of their Beauty Industries' Social Media Marketing campaign. As professionals in the Beauty Industry, it is our responsibility to be in the now regarding fashion and trends. In much the same way, we need to be current with trends in marketing, if we want to reach our clients and potential clients. Social Media is the new back room and social networking is the new lobby. Understanding this will allow you to stay ahead of your competition. Social Platforms like facebook.com, linkedin.com, myspace.com and twitter.com are the primetime network entertainment and the Salon waiting area magazines of today. Your clients are talking, listening, and being influenced via those mediums. ARE THEY LISTENING and talking to you or about you? If your answer is no to that question, then you must have a few more questions. How can I grow my clientele today? How can I stay in front of these new clients while they are not visiting me? How can I get them back into the salon faster between visits? How can I keep my clients loyal? Hair Pings, Tweets and My Status have those answers and the answers to some of life's funny and important things. :)

About this title

About the Author:

With his innovation and unique eye for fashion, Alfredo is a highly recognized hair and fashion stylist. Since 1989, Alfredo has been a Stylist, Salon Owner and Industry Educator. He has worked for companies like Sebastian, Paul Mitchell, Nioxin, and currently with Alfaparf Milano. Throughout his career he has worked in every segment of the beauty industry from traditional services to specialized hair replacement and image consultant. A master of his craft he is a sought after educator and speaker to community and industry events. He has received honors from the National Cosmetologist Association and has been granted the role of Facilitating for the American Cancer Society's Look Good Feel Better Programs in which he has participated over the last 15 years. As a highly skilled cosmetologist, he has been featured in various magazines, his editorial work includes writing articles for and have pictorial in American Salon, International Bride, and Ego magazines.

About this edition

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2010
• ISBN 10: 1452868638
• ISBN 13: 9781452868639
• Binding: Paperback
• Number of pages: 238
• Editor: Fowlkes Joyce